TY Mini Company

The Student Enterprise programme is running again this year and mini-company has proved to be a popular choice with two class groups being run by Ms Brosnan and Mr McGrath.  Students will have the opportunity to step in the shoes of an entrepreneur - coming up with a business idea, investing capital, managing finance, producing, advertising, marketing and selling their product and preparing a business plan. 

In September students formed their companies and assigned roles to each team member from CEO to Finance Manager; and Marketing Manager to Sales Manager.  Students learned to consider their individual skills and expertise when deciding on the roles of their group members.  Once groups were formed they began the brainstorming process to select the best idea.

October and November had a focus on investing capital to get the business up and running, researching and sourcing raw materials (with a focus on sustainability), carrying out market research through the use of surveys, producing prototypes and creating a marketing campaign through many mediums including announcements, posters, flyers and social media platforms to name but a few.  Our classes gained some valued feedback on improving their products and growing their business outside of the school with a visit from Christine Duggan of the Local Enterprise Office.

At present, our mini-company class groups are gearing up for full production in preparation for the outdoor Christmas Market which will take place in the outdoor heated atrium area at lunch time on the 17th December. 

We wish all our enterprise students every success in their business ventures and look forward to seeing their innovative ideas over the next few months!

 

Maria Brosnan